JUly 2018
The great 8

The Mountaineer Man

A Go-To Source for a Range of Outdoor Must-Haves in Upstate New York. By Bob McGee

inny McClelland is always on the move. Most of his outdoor adventures, from backcountry skiing and hiking to coaching high school soccer, take place in the Adirondacks’ hamlet of Keene Valley, where the Ausable River and John’s Brook pass by and Lake Placid, home of the 1980 Winter Olympic Games, is 19 miles to the southeast. 
On this particular day, McClelland, known affectionately as “The Boss” by the eight full-time employees at The Mountaineer outdoor specialty shop where he manages the family business, is anxious and ready to go. In a matter of days, he leaves for a family hiking trip on Corsica, the mountainous island in the Mediterranean off France and birthplace of Napoleon.

Forty-three years ago, McClelland, who counts among his favorite quotes, “The best climber in the world is the one who’s having the most fun,” was busy trekking across “The Land of the Midnight Sun” on climbing, mountaineering, skiing and sailing adventures when he decided to return from Alaska to Keene Valley and help out his dad. 

EACH OF THE STORE’S STAFF IS ACCOMPLISHED IN OUTDOOR ENDEAVORS, FROM BACKCOUNTRY SKIING TO CLIMBING.

In 1975, following his retirement from a career in advertising and education at the Greenwich (CT) Country Day School, George K. McClelland, a Yale graduate and a Marine fighter pilot in World War II, decided to retire to Keene Valley, which had been his summer home for years, and build The Mountaineer with close friends Sid and Kay Miller. Vinny immersed himself in his father’s project, cutting down the trees that were milled into lumber for the store and hammering nails once construction commenced. 

THE MOUNTAINEER

Founded:

1975

LOCATED: 
Keene Valley, NY

Notable:
Merchandise mix is approximately 70 percent hard goods and 30 percent soft goods.
Hottest selling brand at the store is Patagonia.
Top categories in the winter are backcountry skiing and ice climbing; in the summer it’s trail running and hiking.

WEBSITE:
themountaineer.com

Today, The Mountaineer is entrenched in the Adirondack community as the region’s go-to source for everything outdoor and was one of four Grassroots Outdoor Alliance nominees for “Retailer of the Year” this year. George passed away in October 2010 at the age of 91, and the McClelland son now leads the store’s staff, each of whom is accomplished in at least one outdoor recreational endeavor, ranging from backcountry skiing to climbing.

“We test everything we sell,” proclaims Vinny, who estimates The Mountaineer’s merchandise mix is approximately 70 percent hard goods and 30 percent soft goods. Patagonia is the banner’s largest brand and “has been incredibly generous to local (outdoor) causes,” proclaims Vinny. So too have other brands in The Mountaineer’s merchandise mix. Among them: Rab, the British outdoor apparel, sleeping bag and gear company, which provided jackets to the Keene Fire Department several years ago, and Ortovox, the maker of avalanche emergency equipment, Merino mountain wear and backpacks.

The Mountaineer’s business is year-round, with gear for backcountry skiing and ice climbing dominating the winter months and equipment for trail running and hiking most important in the summer. While the internet has yet to become a significant part of the store’s business, it has become increasingly important to The Mountaineer’s most loyal customers who leave the Adirondacks after the summer months. Orders are regularly placed from the Philadelphia, Boston and Syracuse areas.

The store takes its role in the Keene Valley community seriously through both volunteerism, benefit events such as the Adirondack International Mountaineering Festival and Adirondack Backcountry Ski Festival, and sponsorships of local school, church and public safety causes. 

Additionally, the annual Great Adirondack Trail Run supports the Ausable and Boquet River Associations that provide educational opportunities for both children and adults to learn about the region’s sensitive river ecosystems.  Patagonia, Salomon, Julbo, La Sportiva, Vasque, Darn Tough and Montrail donate prizes for the race winners.

Get your insight sooner!

Join our email list and gain early access to Outdoor Insight digital magazine.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Mon, Aug 28, 2017
Vol 1, Issue No. 33